#ABtalks is looking for a driven, creative, and highly organized Merchandise Marketing Intern to support in promoting and elevating the #ABtalks product line, including card games, apparel, and exclusive member items. This unpaid, 3-month internship is designed for students seeking hands-on experience in merchandise marketing, content creation, and campaign coordination for one of the region’s most influential platforms. The ideal intern is proactive, detail-oriented, and passionate about content, marketing, and brand storytelling.

Key Responsibilities

1. Content Creation (TikTok, Reels & Social Media Posts)
  • Create engaging short-form videos to promote merchandise.
  • Capture simple visuals/footage for product showcases and BTS.
  • Use basic design tools to prepare simple on-brand visuals.
  • Maintain brand aesthetic and tone across all content.

2. Merchandise Marketing Support
  • Assist in brainstorming and executing marketing ideas for merchandise campaigns or activations.
  • Support with preparing product materials for shoots or social posts.
  • Conduct trend research to help keep content relevant and engaging.

3. Social Media & Performance Tracking
  • Help manage the merchandise content calendar.
  • Monitor TikTok and Instagram performance.
  • Summarize weekly learnings and suggest optimizations.

4. Coordination & Operational Support
  • Organize product assets, visuals, and content folders.
  • Support with internal communication for marketing needs.
  • Assist the Merchandise Executive in campaign preparation and daily tasks.

Requirements Skills
  • Strong understanding of TikTok + Reels trends.
  • Basic design and editing skills (Adobe Suite, CapCut, TikTok tools).
  • A strong eye for aesthetics and consistency (style, color, layout).
  • Good organizational and communication skills.

Personal Attributes
  • Not afraid to experiment and be creative.
  • Detail-oriented.
  • Proactive, organized, and a team player.
  • Comfortable approaching people for content, collaboration, and on-ground activations.

What You’ll Gain
  • Real experience in merchandise marketing and campaign execution.
  • Opportunity to build a strong portfolio of video, design, and marketing work.
  • Direct mentorship from the Creative team.
  • Exposure to strategy, branding, and content development.
  • Internship certificate upon successful completion.

Required Skills

marketing social media merchandise